The Kansas City Steak Company
The Kansas City Steak Company has been a fixture in K.C. since 1932. For the past few years, it has been supplying the two biggest sports franchises in Kansas City (the Royals and Chiefs) with the best burgers in the industry. The burgers were so popular that the company decided to make them available to everyone, not only the fans who enjoy the games in person. These burgers are the same ones enjoyed by thousands of fans at Arrowhead and Kauffman stadiums, so these products are a way of bringing home a taste of the game. In addition to the steak and brisket burgers, The Kansas City Steak Company also released Baseball Cut Sirloins for those times when fans crave steak. The look of the packaging, POP and advertising were all inspired by the classic feeling of both teams, and the photography of the products features propping that ties the food directly back to the sports, creating a seamless blend between grilling, the gridiron and America’s game.